In The News

The $3 Trillion Move That Could Boost U.S. Stocks
Annalyn Kurtz, US News & World Report
June 8, 2018
Renée Snow, chair of our financial planning certificate program, notes that while getting more women in the workforce by adding subsidies to childcare could boost the economy significantly, this may add costs to the government or companies enacting them. It is, she says, a social benefit that may be worthy of the price.

Bleak pay gap for women financial advisors. Here’s why
Annalyn Kurtz, Financial Planning
April 9, 2018
In this article, Renée Snow, chair of our financial planning certificate program, talks about the future of pay equity in the financial advising industry.

PARCC and Smarter Balanced Choose New Management
By Catherine Gewertz, Education Week
April 28, 2017
After three years of working with the University California-Los Angeles, Smarter Balanced will begin using UC-Santa Cruz’s Silicon Valley Extension in June to provide financial, administrative, and human-resource services.

Next Generation Science Standards to reinvent student learning
By Mackenzie Possee, Daily Bruin
November 30, 2016
California students will receive a more engineering design-based science education in a few years that will connect experiments more closely with concepts.

A Foothold in Silicon Valley
By Jené Estrada, City on a Hill Press
October 12, 2016
Forty-five minutes away from UC Santa Cruz, 3175 Bowers Ave. swarmed with excitement. On the evening of Sept. 28, community members, UCSC staff and alumni convened at the entrance and stared at a ribbon blocking off the front door.

Why Continuing Education Programs Are Poised to Become Hubs of Innovation
By Michael B. Horn, Ed Surge
August 30, 2016
As more adults than ever before enroll in postsecondary education programs and a variety of players—from bootcamps to online and mobile course providers—offer options tailored to match adults’ work and family circumstance, traditional colleges and universities have struggled to keep pace.

Gov. Brown submits proposal to increase UC Scout budget by $4M
By Kat Bocanegra Speed, Daily Bruin
May 25, 2016
Gov. Jerry Brown proposed $4 million to expand a program that allows high school students to take UC-required courses and Advanced Placement courses online.

New UCSC Properties in Silicon Valley and Scotts Valley
By Mara Paley, City on a Hill Press
May 20, 2016
Recent acquisitions create more space for staff, students, research and programs.

University of California to Set up Silicon Valley Satellite Campus
By George Avalos, East Bay Times
May 6, 2016
The university will relocate its Silicon Valley professional masters program, Silicon Valley-facing research and Silicon Valley Extension to a long-term home in Santa Clara just off U.S. 101.

UC Santa Cruz acquires Santa Clara property from Irvine Company for $46.5 million
By Nathan Donato-Weinstein, Silicon Valley Business Journal
May 5, 2016
UC Santa Cruz, which has long had a presence in Santa Clara for its campus extension, is taking things up a notch with the purchase of a 90,000 square foot building from the Irvine Company.

Superstar dropouts aside, these Silicon Valley grad programs are training tech leaders
By Jose Fermoso, Contributor, Silicon Valley Business Journal
December 9, 2014
A few tech founders’ successes despite dropping out of graduate school might lead some to believe they don’t need graduate training, but they ignore at their peril the vital conduit Silicon Valley universities and extension programs have become for staffing the area’s many technology companies.

Irvine Company pays $36M for final piece of Santa Clara Square puzzle
By Nathan Donato-Weinstein, Silicon Valley Business Journal
August 12, 2014
Irvine Company has bought the final piece of the puzzle at its Santa Clara Square development site, giving it complete control over a huge block of real estate at Bowers Avenue and Highway 101.

Lena Tran of Evergreen Valley College | Women of Influence 2014
Silicon Valley Business Journal
April 4, 2014
Lena Tran … was the driving force behind the development of the business and administration programs at the U.C. Santa Cruz Extension in Silicon Valley.

Herhold: Filling in the gaps in Silicon Valley’s education
By Scott Herhold, The Mercury News
January 6, 2014
A decade ago, with the help of an alliance with the UC Santa Cruz extension, theInstitute for the Study of Western Civilization opened on Bubb Road, transforming a warehouse-like building into a comfortable lecture room with a classy library, elegant lighting, and wine and cheese before the lectures.

No Longer “Secretary,” CEAs Hold Power in Silicon Valley
By Stephanie Chuang, NBC Bay Area
June 17, 2013
A great story featuring several of our founding instructors of the Administrative and Executive Assistant certificate program who have helped the industry be recognized for its high level of professionalism.

Executive assistant program continues to grow, empower
By Gloria Wang Shawber, Silicon Valley Business Journal
February 3, 2012
For Sherry Parsons and her fellow administrative professionals, “just an admin” is a dirty word.
“We are business partners with our executives,” being connected in the business and doing more than just scheduling meetings and getting coffee, said Parsons, executive administrative manager at Earthbound Farm.

Work force training expands beyond traditional borders
By Linda Taaffe, Silicon Valley Business Journal
February 18, 2011
When Lynda Rogers was named assistant vice provost for Extension and Academic Affairs at then-struggling University of California Santa Cruz Extension in 2007, she had a serious charge: “The choice was either fix it, or shut it down,” she said

Successful transitions to a career in financial planning
By Jean Newton, The Mercury News
December 6, 2010
If you are considering a career transition, you might want to explore financial planning as an option since the field of personal financial advisors is projected to skyrocket in the next few years, growing by 41 percent by the year 2016.

UCSC opens leaner Extension program in Silicon Valley
By J.M. Brown, Santa Cruz Sentinel
October 2, 2009
Not unlike Silicon Valley itself, UC Santa Cruz Extension in Silicon Valley has downsized and rebranded to save money and meet the changing needs of its customers.

UCSC Extension in Silicon Valley unveils a new facility in Santa Clara
By Lisa M. Krieger, The Mercury News
October 1, 2009
Professional adults studying at the Silicon Valley-based University of California-Santa Cruz Extension campus finally have a facility as modern as their curricula.

UCSC Extension Service Silicon Valley opens
By J.M. Brown, Santa Cruz Sentinel
October 1, 2009
UC Santa Cruz Chancellor George Blumenthal and other officials participated in a ribbon-cutting ceremony this afternoon to officially open the new UCSC Extension Silicon Valley center.

UCSC opens Santa Clara extension
By Silicon Valley Business Journal
September 16, 2009
UCSC Extension in Silicon Valley will unveil a new, state-of-the-art instructional facility in Santa Clara on Oct. 1

UCSC Extension’s fall class ready to open book on new digs in Santa Clara
By David Goll, Silicon Valley Business Journal
Aug 16, 2009
For its 40th anniversary, the University of California, Santa Cruz Silicon Valley Extension is treating itself to a new home.

40 under 40: Lena Huong Tran
By Silicon Valley Business Journal
June 7, 2009
Lena Tran fell into the academic life. In college, Tran became a resident assistant because it provided free room and board and a significant savings in tuition. An MBA and doctorate later, she is now the youngest person to hold the director position at UCSC Extension.

UC-Santa Cruz extension campus could move lease in Cupertino
Matthew Wilson, The Mercury News
January 22, 2009
The University of California-Santa Cruz Extension in Silicon Valley could be looking for a new home in August when the lease expires on its Cupertino campus at 10420 Bubb Road.

Educating today’s assistants goes far beyond typing tests
By Silicon Valley Business Journal
July 13, 2008
The position of executive assistant has come a long way in the past two decades, encompassing more than what used to be thought of as a secretary.

Point man for UCSC expansion
By Silicon Valley Business Journal
July 6, 2008
George Blumenthal, Chancellor, University of California, Santa Cruz

UCSC training program upgrades assistants’ skills, role
By Jec A. Ballou, Silicon Valley Business Journal
October 21, 2007
Since the late ’90s, there have been fewer note-takers around the valley. Secretaries have been disappearing rapidly, evolving into a new class now called the executive assistant — a role that has skyrocketed in terms of responsibilities and spawned a specific certificate training program.

Takahashi: Executive assistants the power behind Valley CEO thrones
By Dean Takahashi, The Mercury News
August 30, 2007
You hear a lot about Silicon Valley CEOs. But what about CEAs? Chief executive assistants, that is. That’s how John Chambers, the CEO of Cisco Systems, refers to his primary executive assistant, Debbie Gross.

Employees earn degrees, go back to school … at work
By Angela Stephens, Special to The Business Journal
August 16, 1998
Colleges in the Silicon Valley are taking some lessons from the business community. Rather than expecting learning to take place only on campus, educational institutions are marketing their capabilities and providing flexible degree programs, often at corporations’ worksites. Community colleges, in particular, have responded to corporations’ wishes to equip their work force with associate of arts degrees, by bringing classes on-site.